Do you know what a minisite design is? Or have you ever heard of the term minisite design? Well, minisite design is basically just a simple and static HTML design for your product sales letter or squeeze page. Usually minisite design is a term that only Internet marketers know. People outside the world of Internet marketing most likely do not know what it means. Don’t believe me? Try asking your friends if they know what a minisite design is and they will most like say No.
You might argue that you can write a sales letter for your product and slap up some kind of plain HTML page without any design at all. However, if you think deeply, do you really believe that website visitors will trust you when you are selling your product or service on an ugly web page? I’m sure that you will doubt the website owner and not buy his product or service.
The same thing goes for squeeze page with an ultimate footer ad. Having a professionally designed, nice looking squeeze page will increase your credibility, thereby increasing your opt-in rate. This alone is worth many times over the price of getting a minisite design done. It’s really a pity if you say to yourself “I want to get more traffic to my website” when your minisite design is really bad.
You might say to yourself “Hmm why don’t I design the minister myself?” My advice is NO do not do it yourself. If you don’t know anything about graphics, I highly recommend you to NOT do it on your own. There are 3 reasons for this. The first one is that your design is most likely very poor in quality. Second, you’d spend countless hours trying to design your minisite and your final design will still be very poor. Your time would better be spent on things that you are good at. Third, if you don’t do it yourself but instead hire a professional designer to do the minisite design, you will save both time and money and the design will be much, much better than yours.
